About Our Fur

 

ORIGIN ASSUREDâ„¢ - GUARANTEE OF SUPPLY CHAIN STANDARDS

Before a pelt can earn the Lilly e Violetta label, it must pass the strict tests and the quality assurance controls of our buying team. Our company only purchases raw materials from the most reputable and prestigious auction houses globally. Our buying team only select, purchase and sell the very finest pelt fur from regulated farms in the Nordic region.

 

Raising healthy, contented livestock is a Nordic tradition and we take pride in only sourcing the very best of what these Nordic auction houses can offer. Over the years, they have been pioneering and refining the core practices of ethical fur production. These auction houses are managed by corporations that monitor how fur stocks are raised and grown, following the principles contained in the United Nations Global Compact Initiative (GRI4).

 

Their framework of responsibility includes the following specific topics:

Animal Welfare
Traceability
Certified Origin Assured Products
Greenhouse gases and emissions into soil

 

We are proud that all of our garments are Origin Assured.

 

VALUES WE CULTIVATE AT LILLY E VIOLETTA

High levels of animal health and welfare are paramount to the future of the fur industry. Thanks to our association with the most reputable auction houses we have both the obligation and the opportunity to act as a defender of animal welfare.

 

WE ARE COMMITED TO:

Reliability based on transparency and trustworthiness
Sustainability based on respect for people, the planet and animal welfare

 

RESPONSIBILITY

The only way to produce the finest quality fur is to source the very best raw materials.
We use them knowing that the entire process has a truly high levels of animal welfare standards. We do feel good about producing the most exclusive furs in the world for our demanding clients and this is because of the development of sustainable fur breeding and high levels of standards for growing animals in Europe. That’s why anything with a Lilly e Violetta label is a hallmark of outstanding quality and unquestionable ethics.

 

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